Wednesday, March 28, 2012

Euphemism of the Week: "Non-Intellectual Elites"


Former Saturday Night star and current
anti-marriage equality campaigner
Victoria Jackson, one of the conservative
rock stars of the annual CPAC conference:
her moment may have come.

Some things you just can't make up:
          It sounds like a headline from the Onion, but strategy documents uncovered yesterday, from the nation's most prominent anti-gay marriage group, the National Organization for Marriage (found by the Human Rights Campaign), reveal a novel approach to convincing Americans to vote against marriage equality: recruit glamorous but unintelligent celebrities. (p.19/20)
"Hollywood with its cultural biases is far bigger than we can hope to be. We recognize this. But we also recognize the opportunity - the disproportionate potential impact of proactively seeking to gather and connect a community of artists, athletes, writers, beauty queens and other glamorous non-cognitive elites across national boundaries. (This is applying the Witherspoon and IAV model to non-intellectual elites.)"

(emphasis added)
          ...In 2009, NOM released an ad featuring then Miss California Carrie Prejean, whose infamous statements against marriage equality during the nationally televised Miss USA pageant may typify the group's search for "glamorous non-cognitive" spokespeople. NOM later distanced itself  from her.

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